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Steve Boyd on line Newsletter
Fall - 2002
SPEAKING
NOTES THAT ARE NOTEWORTHY
POLISHING YOUR
PRESENTATION: Personalization
QUESTIONS OFTEN ASKED
BOOK RECOMMENDATION:
Author Ridley Pearson
SPEAKING
NOTES THAT ARE NOTEWORTHY
Using notes effectively while speaking is a concern of
every speaker unless reading a manuscript or speaking from memory.
Speaking from notes is by far the most effective of the three methods. Memorization
is too time-consuming, and memorizing a speech also puts too much pressure on
the speaker. Reading a manuscript should only be done if
you have technical information to impart, you don't want to be misquoted by
listeners, or you have to give a copy to the press.
First, don’t try to hide your notes. Audiences can tell
when you are using notes, so make them a part of your delivery. Hold the note
card in your hand or put your sheets of paper in an acetate holder; feel free to
pick them up to refer to when needed. A lectern allows you to leave the notes
there when not using them, or you can even gesture with them in your hands,
making the note easy to reference in the middle of an idea.
Second, use key words or phrases. Don't use sentences on
your notes unless you are quoting someone directly. The key word should trigger
the thought you want to make to your audience. If it does not, then it is not a
good note.
Third, leave lots of white space between lines so that the
note is clear to you and easy to see when you refer to your notes. In addition,
write notes that are legible to you. I’ve seen many speakers whose notes
evidently did not make sense to them because they stumbled over the thought even
after looking at their notes.
Fourth, practice your presentation using the notes you
plan to use in the actual delivery of the speech. You should be familiar and
comfortable with your notes. Avoid the temptation to make a new set of notes
immediately before you speak.
Fifth, anticipate when you will need the note so that you
are not looking down as you speak to the audience. Look at your notes when
possible as you are pausing between ideas. Thus eye contact is always made when
you are presenting your idea to the audience. Eye contact is a mental handshake
with the audience; you need eye contact to reinforce the idea as you speak it to
the audience.
Sixth, use your notes only when necessary. Too often
speakers automatically look down at a note after each idea. Only look at your
note when you don’t remember what comes next. Notes should be an aid, not a
crutch. Remember to nonverbally reinforce a
point with gestures or an appropriate pause before looking at your notes.
Pauses can be powerful.
Seventh, number your notes so that you can easily get back
on track if you lose your place or drop your notes. Having them numbered gives
you confidence that your notes have continuity.
Eighth, color-code your notes so that you can easily pick
out your main ideas with one color and support with another color. Perhaps use
yet another color for direct quotations.
If you follow these suggestions, notes will not be a
problem as you deliver your speech. Instead, notes will provide a context to be
more self-confident and to have a speaking fluency that will tell your audience
that you are prepared and secure in what you are communicating to them.
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POLISHING
YOUR PRESENTATION: Personalization
One way to really connect with your listeners is to know
your audience well enough that you incorporate a story or other support that
relates specifically to them. To do this, interview by phone a few people who
will be in your audience and ask for a story from their culture that fits one of
the points you are making. They will be honored that you care enough to talk
about it in advance. Then you can use the story in your speech and credit that
audience member as you tell the story.
Another way is to find out what interests a large part of
the group and use a metaphor that fits that situation. For example, if the group
is really family-oriented, then use a family metaphor. If a group has a medical
background, you might use a surgical metaphor. If the group is sports-oriented,
then use a sports metaphor.
A third way is to ask for recent company or association
newsletters and reference from there a success story or event from the organization.
Finally, find out what service groups or special community
projects the organization supports and use one of those groups or agencies to
demonstrate a point you are making.
Certainly as a speaker you are called upon to deliver a
presentation because you have expertise in an area they want to hear about, so
you don’t change the content of your speech each time you speak. You can,
however, take your key points and find evidence and illustrative material from the group
to which you are speaking that will tailor the speech to that particular
audience. You will enhance not only your speaker credibility, but the audience
will see the relevance of your material because they recognize how applicable
the content is to them.
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A QUESTION I’M
OFTEN ASKED:
A question I’m often asked is, " How do you deal
with the occasional conversation in your audience? "
If you speak to enough audiences, you will eventually have
a couple of people in your audience who want to talk to each other rather than
listen to you. If this happens, don’t panic! At first, ignore the situation.
Look toward another part of the room. When you do this, often people around the
talkers will make them be quiet. Peer pressure can help a lot. If this does not
work, move into their space. This can be a nonverbal admonition that will
sometimes quiet them and they will give their attention back to you.
Avoid reprimanding them publicly because of the
embarrassment to you and the distraction to everyone who is trying to listen to
your speech. The rest of the audience will appreciate your poise in being able
to ignore the rudeness.
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BOOK
RECOMMENDATION: Author Ridley Pearson
A mystery writer I recommend is Ridley Pearson. His
mysteries get me caught up in the plot at the very beginning and I can’t put
the book down. Often he gives background information in an area I'm not familiar
with. For example, his Parallel Lies provides excellent insight into the
concepts of super fast trains that might be the transportation of the future. My
experience is that you do not need to find the first in the series of mysteries
to be caught up in his writing.
The speaker's benefit in reading such books is that
Pearson provides good models for how to get and hold the attention of an
audience. His description of characters and surroundings is riveting and his use
of suspense can give you ideas of your own on how to do that in your next
presentation.
Another benefit to the speaker is that if you get stuck in
your preparation of a speech, you can take a break and read a piece of Ridley.
You may well find that you've restored the lost creativity needed for continuing
with your speech!
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